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TRT 100 Introduction to Travel & Tourism Industry
Designed to establish a solid foundation upon which all subsequent travel and tourism courses will be based. Topics which will be covered are different travel modes and their development, travelers and why they travel, different channels of distribution in the industry, tourist destination development, the aspects of business and professional travel, the aspects of travel and tourism in the business marketplace, and the role of the travel professional in the midst of the entire industry.
TRT 105 Travel Geography
An overview study of the world pertaining to travel and tourism with emphasis on each continent's climactic, physical, and cultural characteristics. The students will be required to gain a working knowledge of city/airport, airline, currency codes, international time, and time zones. The study of map identification and map reading skills will also be covered.
TRT 125 Travel Industry Keyboarding
Designed to teach keyboarding skills to students in the Travel and Tourism curriculum. This course is for students with little or no keyboarding background and emphasizes accuracy and basic keyboarding applications such as letters, tables, and manuscripts. Skill levels for this course are adjusted to be more realistic for the travel industry.
TRT 210 Sales & Marketing in the Travel Industry
Designed to provide the student with the sales and marketing theories in the travel industry, as well as the practical application of those theories within the industry. Also covered will be industry specific techniques regarding sales and marketing that will be perfected through oral presentations and through role play.
TRT 290 Cooperative education
The Travel and Tourism curriculum has a very important component. This component is the co-op where the student goes out into the field of travel to gain valuable work experience that will catapult them into a position with the co-op provider or with another employer. Usually, the student is employed by the co-op provider while they are completing their academic goals. Employers in Berks county and beyond recognize the value of a professional and will encourage students to finish their degrees. To that end, many work with the student to schedule their office hours around the student's class schedule. The employers know the quality of the curriculum because they have had input in its development. They look for our graduates and have been very happy with the ones they have employed.
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